Jill Valentine, Tifa Lockheart, Lara Croft, Female Sheppard, Asuka Kazama and Female Mercs in Lost planet. These are the characters from the top of my head I have liked playing the most. And they all have one thing in common, they have a form of strength that seems they really worked hard for to obtain, in other words, right off the bat I'm attracted (not in a weird way)to playing if possible the character that seemed like she needed to work hard to get where she is, not because she has tits the size of astroids. Asuka in particular I always use against my friends in two player, I find her the most fun anyway to play with, her and Roger Jr. Varsity re-affirmed one conclusion I've already had about over-sexualization in any medium, and that is when you resort to such measures, you essentially have no confidence in you're audience, granted I've had that problem as well, fortunately for me though my audience isn't large. Incidentally, the only title from this year I have is prototype 2, but the game gives me headaches, so I don't play it anymore. On the other hand I feel that all these bulky male leads is akin to fulfill some gay fetish(nothing against gays, but I don't know what you call straight guys who like the look of straight burly men), I for one don't want to look like some steroids overdosing muscle builder, and neither does any of my friends look like that. On a side not one of my teachers said that men play tough physical sports to get in touch with their feminine side.
I have to admit, I am pretty feminist when it comes to myself, but I also like beautiful women in games. I just hate when they have ridiculous big breasts for no reason. This makes to sense. Sure, the men have their big muscles to be stronger (if there was this logic to it) but there is simply NO REASON for such enormous breasts O.o What I read in the comments below the article is true, women seem to rather go for the "inner beauty" more than men and I also have to say that though not being a lesbian or not even bi, I find women bodies far more appealing than men ones.... just saying... My main opinion in this is in the middle of the post ^
Well, for one that doesn't apply to video-games alone, to different extents it's present in many forms of entertainment, and even real life... You always hear about sexual harasment of women, but I know a few guys who model for a living and they get their junk or ass grabbed all the time, and they hate it... sooo, I find it hard to believe that having an attractive male protagonist is purely coincidental - a good-looking guy is no less of an eye-candy, as shallow as it sounds... However, there are still developers and people who put effort into character design, focusing on things other than sex...
Having said that, lets not dwell too much on this - once in a while I still like my fantasy of a big ripped hunk saving poor lil me, carrying me to his safe place and holding me through the nigh